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Rosa Mexicano is a destination born of a unique vision. In our restaurants, you’ll experience upscale dining that honors Mexican heritage, culinary techniques, and the global explorations and inspirations of our founder, Josefina Howard. Rosa Mexicano offers an "elevated fiesta" deeply rooted in authentic Mexican cuisine, serving both beloved classics and sophisticated dishes in a stylish and festive atmosphere.  

Our Founding Chef, Josefina Howard, opened the flagship Rosa Mexicano on New York’s Upper East Side in 1984. She was a world traveler, pioneer, entrepreneur, interior designer, chef, and innovator. Sharing the cuisine of Mexico became her mission and her passion, and Josefina made her mark as the first chef to introduce fine dining Mexican fare to the NY restaurant scene.

Eating Mexico

Fresh guacamole, made tableside and to order (Josefina’s style: no lime!); house-made mole crafted over three days using 26 ingredients; mouth-watering tacos, enchiladas, and quesadillas - we’re proud to serve our versions of the classics you love. Or, embark on an exciting food adventure – from our Camarones Diablos, to our spectacular Parilladas mixed grill – you are sure to discover the flavors of Mexico, but uniquely reimagined.

Rosa Mexicano is renowned for its scratch cooking, utilizing the freshest, most authentic ingredients available. Moreover, we are proud to use the highest quality beef available, namely the Certified Angus Beef ® brand.

A blend of traditions and culinary innovations, our menus reflect both the varied cuisine from all regions of Mexico (and their time-honored preparation techniques) as well as modern food trends currently thriving in Mexico. 


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¡Salud!

Rosa Mexicano’s renowned beverage program offers a wide array of tequila and mezcals. With many of our locations featuring over 100 varieties, we’re certain you’ll find something at our bar to thrill your palate. From our signature frozen pomegranate margarita, to your favorite classic cocktail updated with mezcal, you’ll savor a unique experience in every sip. We invite you to join us at the bar (we also offer a festive Happy Hour seven days a week!), or imbibe in our dining room. Let the cocktail menu be your guide, or bring your own spirited inspiration. Our bartenders will not disappoint.

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A feast for all the senses

As New York’s first restaurant offering elevated Mexican cuisine, we’ve always defied expectations. Rosa Mexicano refers to the bold pink hue seen throughout  Mexico and Latin America. You’ll see it – and many of Mexico’s rich and vibrant colors – in our dining rooms, which are as dramatic and considered as our cuisine and warm Latin hospitality with which they are served. 

We invite you to celebrate the food, people, and culture of Mexico in a festive atmosphere that includes the David Rockwell-designed “water walls” that pay homage to the famed Acapulco cliff divers. Sprinkled throughout our interiors are depictions of the Otomi Gods – symbols of fertility that the people of Puebla worshipped to support a bountiful harvest.

Above all, Rosa Mexicano offers our guests memorable experiences for every occasion – be it dinner, lunch, brunch, or happy hour – as well as an unparalleled fiesta atmosphere for private dining and larger groups.

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